![Under Armour opens new Flagship in Amsterdam, a new experience store concept located in Koningsplein | AVIXA Xchange Under Armour opens new Flagship in Amsterdam, a new experience store concept located in Koningsplein | AVIXA Xchange](https://xchange.avixa.org/cdn-cgi/image/metadata=copyright,fit=scale-down,format=auto,sharpen=1,quality=95/https://images.zapnito.com/uploads/Lt2TA27AQbyt0fvr4dds_under%20armour%20amsterdam%20by%20leddream5.jpg)
Under Armour opens new Flagship in Amsterdam, a new experience store concept located in Koningsplein | AVIXA Xchange
21RUN - Just arrived in our warehouse: the Under Armour Mega 2 Clone! 💥 Shop them now at 21RUN! 👇 🇩🇪21run.com/blog/under-armour-hovr-mega-2-clone/ 🇪🇺21run.com/blog/eu/under-armour-hovr-mega-2-clone/ 🇩🇰21run.com/dk/lobesko/under-armour-hovr ...
![As Under Armour's growth slows, it's learning that sportswear is as much about fashion as performance As Under Armour's growth slows, it's learning that sportswear is as much about fashion as performance](https://i.kinja-img.com/gawker-media/image/upload/c_fill,f_auto,fl_progressive,g_center,h_675,pg_1,q_80,w_1200/5a69f2abdda416c32b7f3064f7996b64.jpg)
As Under Armour's growth slows, it's learning that sportswear is as much about fashion as performance
![kildarevillage on Twitter: "The first stand alone Under Armour store in Europe has now opened in Kildare Village! http://t.co/2IFwL5BTj1" / Twitter kildarevillage on Twitter: "The first stand alone Under Armour store in Europe has now opened in Kildare Village! http://t.co/2IFwL5BTj1" / Twitter](https://pbs.twimg.com/media/CPvN1iEWIAAQ0dk.jpg)