Amazon.com: Marketing Landmines: The Next Generation of Emotional Branding eBook: Tibbals, Karen: Kindle Store
Amazon.com: Shoe Dog: A Memoir by the Creator of Nike eBook: Knight, Phil: Kindle Store
The Paradox Of Growing A Brand On Amazon
Nike breaks up with Amazon as Jeff Bezos' company gets flooded with fakes - The Financial Express
The Winners and Losers of the Amazon + Nike Partnership
Nike Pulling Out Seen as a Blow to Amazon – WWD
A New Brand World: Eight Principles for Achieving Brand Leadership in the Twenty-First Century: Bedbury, Scott, Fenichell, Stephen: 9780142001905: Amazon.com: Books
Nike's Brilliant Marketing Strategy — Why You Should Be (Just) Doing it Too | by ReferralCandy | Mission.org | Medium
Iconic Website Design Inspiration: Nike | DesignRush
Emotional marketing: how to develop closer customer relationships | The Drum
Nike's Emotional Branding – naatchaa
Nike's Amazon departure highlights bubbling brand tensions | Modern Retail
What fashion brands can learn from Nike's first six months as an Amazon partner - Digiday
PDF) Emotional branding speaks to consumers' hearts: The case of fashion brands https://rdcu.be/bkQYp
Amazon, Disney & Apple Top Brand Intimacy Study | HYPEBEAST
The Power Of Emotional Marketing: Once More with Feeling
How To Create An Emotional Branding Strategy + Examples
Emotional Branding: Appealing to our inner hero | Global Brand Communications
Carat Launches Brand EQ Index, Ranking Emotionally Intelligent Brands | Branding in Asia Magazine
Just Do It: What We Can Learn from Nike's $39B Marketing Strategy
All Your Favorite Brands, From BSTOEM to ZGGCD - The New York Times
Is Amazon a Brand or a Service? Can It Be Both? | Ogilvy
Nike's Brilliant Marketing Strategy — Why You Should Be (Just) Doing it Too | by ReferralCandy | Mission.org | Medium
Emotional branding speaks to consumers' heart: the case of fashion brands | Fashion and Textiles | Full Text
