![THE GAINING IMPORTANCE OF BRANDS AND THEIR FINANCIAL VALUE – AN EMPIRIC EVALUATION OF NIKE, INC.'S BRAND VALUE eBook: Schmitt, Stefan: Amazon.in: Kindle Store THE GAINING IMPORTANCE OF BRANDS AND THEIR FINANCIAL VALUE – AN EMPIRIC EVALUATION OF NIKE, INC.'S BRAND VALUE eBook: Schmitt, Stefan: Amazon.in: Kindle Store](https://m.media-amazon.com/images/I/51NpgPiRwWL.jpg)
THE GAINING IMPORTANCE OF BRANDS AND THEIR FINANCIAL VALUE – AN EMPIRIC EVALUATION OF NIKE, INC.'S BRAND VALUE eBook: Schmitt, Stefan: Amazon.in: Kindle Store
![Jeff Bezos Is Now Personally Worth More Than Nike, McDonald's, Costco and Almost 50 Percent of the Dow Jeff Bezos Is Now Personally Worth More Than Nike, McDonald's, Costco and Almost 50 Percent of the Dow](https://images.markets.businessinsider.com/image/5f180ee24dca687b5c586e15-675/bezoswealthchart.png)
Jeff Bezos Is Now Personally Worth More Than Nike, McDonald's, Costco and Almost 50 Percent of the Dow
![Łukasz Bączek on Twitter: "US sports brand #Nike is the world's leading sportswear and sports equipment #brand by the BrandZ Top 75 Most Valuable Retail Brands report. Nike was described as the Łukasz Bączek on Twitter: "US sports brand #Nike is the world's leading sportswear and sports equipment #brand by the BrandZ Top 75 Most Valuable Retail Brands report. Nike was described as the](https://pbs.twimg.com/media/D6mu1v6WwAAvo3A.jpg)