![Substance over style: how can brands capitalise on new found fashion trends? | Media & Tech Network | The Guardian Substance over style: how can brands capitalise on new found fashion trends? | Media & Tech Network | The Guardian](https://i.guim.co.uk/img/static/sys-images/Guardian/Pix/pictures/2015/8/26/1440587383502/9e91354f-eae8-480f-a231-2c51395fe5f0-2060x1236.jpeg?width=1200&height=630&quality=85&auto=format&fit=crop&overlay-align=bottom%2Cleft&overlay-width=100p&overlay-base64=L2ltZy9zdGF0aWMvb3ZlcmxheXMvdGctZGVmYXVsdC5wbmc&s=390be1ec606779c9a48e4f2a8d5d5432)
Substance over style: how can brands capitalise on new found fashion trends? | Media & Tech Network | The Guardian
![tiptopshoes on Twitter: "Wishing you a safe, healthy, and happy new year from Tip Top Shoes and Birkenstock. Pictured here is Steve Jobs enjoying a wonderful pair of Birkenstock Arizonas. #birkenstock #birkenstocks # tiptopshoes on Twitter: "Wishing you a safe, healthy, and happy new year from Tip Top Shoes and Birkenstock. Pictured here is Steve Jobs enjoying a wonderful pair of Birkenstock Arizonas. #birkenstock #birkenstocks #](https://pbs.twimg.com/media/FH8NoUXXoCwPp98.jpg)
tiptopshoes on Twitter: "Wishing you a safe, healthy, and happy new year from Tip Top Shoes and Birkenstock. Pictured here is Steve Jobs enjoying a wonderful pair of Birkenstock Arizonas. #birkenstock #birkenstocks #
![Do you People in Birkenstock only wear Birkenstocks or do you also use some other sandals like Teva or Chaco? : r/Birkenstocks Do you People in Birkenstock only wear Birkenstocks or do you also use some other sandals like Teva or Chaco? : r/Birkenstocks](https://preview.redd.it/jhmyd7eatv351.jpg?auto=webp&s=71de0ab37c72caa1234713b6be99e235437c22b8)